Agenda:
10:00-11:00 Presentations:
– Sami Lanu, LAB University of Applied Sciences. Time to
ReThink Digital Marketing
– Oleg Nikolaenko, AXiiO. Opportunities for the Advertising
Market in Virtual Reality
– Juha-Pekka Natunen, Nuijamies. Culture and arts: marketing for different industries
– Pekka Mäkinen, Airtouch. Can 3D and VR bridge and
connect services and products?
– Alexandra Kovaleva, Manege Central Exhibition Hall. Manege: facing the digital challenge
11:00-11:40 Panel discussion. Moderator: Sami Lanu
11:40-12:00 Q&A session