EDUCRO project representatives, Kristiina Brusila-Meltovaara and Olga Bogdanova participated in the conference Smart Cities in Smart Regions.
The 3rd Smart Cities in Smart Regions conference was held in Breda, Netherlands on April 20-22, 2022 and was organized by the Urban Living Lab Breda, Avans University of Applied Sciences and Breda University of Applied Sciences in close co-operation with the municipality of Breda, LAB University of Applied Sciences (FI) and a number of international, national and regional partners and operators.
The conference themes included:
- Active citizenship & smart city infrastructure
- Design, Technology & Digitalization
- Circular Economy & Entrepreneurship
EDUCRO project representatives from LAB University of Applied Sciences, principal lecturer Kristiina Brusila-Meltovaara and project manager Olga Bogdanova, presented results of the EDUCRO project: “Digitalization in the tourism industry: a service design and co-creation case study”.
Digitalization has become increasingly important in order to attract millennials and other customers. Different types of models of attracting visitors were examined in this study. This study is an example of utilizing service design for creating new services in the tourism industry.
For additional information about the programme of the conference, please check the website: https://urbanlivinglabbreda.nl/webpagina/1059/smart-cities-conference